Real-World Impact
See how structuring your data for AI leads to more accurate answers and better business outcomes.
Oak & Ember BBQ
A family is looking for a dinner spot and asks an AI for details about a local restaurant it found on a blog.
Before PH|ai
AI gives wrong hours and guesses about vegetarian options based on old reviews, potentially losing a customer.
After PH|ai
AI gives the correct hours and confidently lists specific vegetarian menu items, citing the official profile as its source.
Analysis
The AI previously relied on scattered, unreliable user data. After being updated with the official profile, it could correct the restaurant's hours and reveal menu items that were previously invisible, leading to a better customer experience.
Artisan Weavers Collective
A shopper is looking for ethically sourced gifts and asks an AI about a specific online store's policies.
Before PH|ai
The AI cannot find clear shipping or return policies, forcing the user to search the website themselves and possibly abandon the purchase.
After PH|ai
The AI instantly provides the flat-rate shipping cost to Canada and the 30-day return policy, answering the user's key questions directly.
Analysis
Policy information was previously buried on different pages of the store's site, making it hard for the AI to find. The profile provided this data in a simple, structured format, allowing the AI to give a confident and complete answer.
Apex Financial Consultants
A potential client is seeking a financial consultant with specific expertise and asks an AI for recommendations.
Before PH|ai
The AI provides an incorrect partner name and has no contact number, based on a single, outdated directory listing.
After PH|ai
The AI correctly identifies the current partners and provides the direct office phone number, facilitating a new business lead.
Analysis
The AI's previous knowledge was wrong and incomplete. The new profile provided the correct leadership and contact information, preventing a lost opportunity and ensuring potential clients can easily connect.
Frequently Asked Questions
Creating an optimized profile significantly increases your chances of being included in future AI model updates. For real-time results like Google's AI answers, the impact can be much faster as they often draw from live web data.
This profile acts as a central, AI-friendly hub for your business information. It's structured with data formats that AI models understand perfectly, making it easy for them to extract key details and confidently cite your business as an authoritative source.
This explicitly grants AI companies permission to use your data, removing legal uncertainties that often prevent them from using third-party information. It makes your data much more likely to be included in their systems.
Ready to Build Your Case?
Let's create a trustworthy, citable profile for your business and make you the go-to source for AI.
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